My Portfolio

Here are some of my published work.   As you can see from my portfolio, I’ve written about a variety of topics.  If you would like to find out whether I can create content for you, let’s talk.

 

What type of content would you like to see?

Digital Marketing

Blogging

Website Copywriting

Product Copy

Magazine Articles

Whitepapers

Review Writing

Educational Content

 

 

Digital Marketing

Digital content writerGhostwriting for Totem Marketing

Basic Marketing For Everyone
How To Build A Successful Marketing Plan

I wrote a series of articles for Derek at Totem Marketing aimed at digital marketers.  Above are links to some of them.

 

Hire me for your digital marketing content strategySpringhouse Solicitors: Building An Employer Brand

Consultancy Versus Employed Work As An Employment Lawyer:  Which Is Best For You?

Ben, Managing Partner at Springhouse Solicitors hired me to start building their employer brand.  He felt that blogging would be the best way to do this.

I started them off with a blog post (link above).  But I also suggested writing ‘a day in the life of’ style posts.  This is something that they have decided to go with and currently write in-house.

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Blogging for marketingBoss Digital Asia (Hong Kong)

Find the best web designer in Hong Kong to ensure your website makes you money.
How to choose the digital agency perfect for YOUR business.

Is your eCommerce site lonely? Find out how to attract more visitors.
It’s time to go au naturel with website design
Want to make more money? Get to know your customers better.
What is a CMS?
What should a digital strategy include?
Who can take care of your SEO and digital marketing in Hong Kong?
Who provides the best Hong Kong web design facilities?
Choosing the right web design company – for your business.

I was hired by Boss Digital Asia to write a series of blog posts aimed at informing their audience about digital marketing strategies.  As the content was posted in various blogs, I have included links to the supplied brief and content.

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Digital marketing blog writingDreamstime

Make People Click On Mobile Ads, Not Click Away

I have recently started blogging for Dreamstime.  This was my first post and soon, there will be more added to my collection.

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Blogging

digital marketing blog posts iNet Ventures:  Building a Blog

Boost Your SEO: The Do’s and Don’ts of Keywords

James from iNet Ventures hired me to boost their blog content by:

  • Suggesting new post titles
  • Writing detailed content
  • Sourcing assets like images to accompany written content

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Blogging servicesANYA Wedding Beauty

Quick Hairstyles For Mums On The Go!
5 Tips For Brides Who Want To Do Their Own Wedding Day Make-Up

I regularly write for ANYA’s Inspiration page.  Above are links to some of the posts.  All of them have been written by me.

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The Access Group

Why HR should act more like marketing
5 Common Characteristics of Times Top 100 Businesses

I blogged for The Access Group to encourage readers to download their ebook titled: ‘Your Guide To Becoming A Destination Employer’. Read their feedback.

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Promotional writing servicesPerkbox

7 Steps To Using People Analytics In Your HR Function
Driving Loyalty In Your Millennial Workforce
Why You Should Employ People Analytics As A Competitive Weapon

I produced blog posts for Perkbox to encourage readers to download their ebook titled: ‘Managing Beyond Stereotypes’.

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Career articlesAcuity Training

5 Alternative Development and Analytical Software Programs To Master
5 Simple Communication Tips to Increase Your Assertiveness

6 creative ways to get free business mentoring
From Graphic Designer to Tutor (interview style)
How To Deal With Poor Performance

I blogged for Acuity Training for approximately three years in-line with their digital marketing strategy.

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Beauty blog writing servicesThe Chapel

Between Appointments: Home Remedies To Volumise Thin Hair
What’s My Face Shape? How To Find Your Perfect Style

I was hired to write two blog posts for The Chapel hair salon aimed at existing and new customers.  The content needed to be SEO friendly and written in the company’s ‘voice’ and style.

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Website copy for educationalSM Tuition

Does Online Private Tuition Work?
5 Steps To Help A Child Overcome Math Anxiety
The Secrets to SATs Success
How Do I Know If My Child Has Dyslexia?

I regularly blog for SM Tuition with education-related content.  Above are some examples of blog posts.

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Website Copywriting

Website copywritingUK Bifold Doors

Homepage
About Us
Features & Benefits
Aluminium Bi-Folding Doors

UK Bifold Doors wanted to refresh their web copy.  I was hired to re-write specific pages in the company’s tone, style and voice.

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web content writingChurchill Frank

Churchill Frank hired me to write their entire website copy.  The focus was less on making it SEO-friendly and more on making it clean, concise and informative.

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Website copy for educationalSM Tuition

I wrote the website content for SM Tuition in a way that was informative and concise.  Making it SEO-friendly was not a priority because SM Tuition attracts business through agencies.

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web copy for live musicDutty Rascals

I am currently in the process of re-writing the website content for Dutty Rascals, a live music covers band.  The current content was written by me, but, was an urgent job to get the website live.

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Blogging servicesANYA Wedding Beauty

In order for ANYA to have a solid web presence for potential customers, I created their entire website copy.

I created SEO-friendly web copy.  But the main focus was to be informative.

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Product Copy

Product copywritingDanbury Mint

Queen Elizabeth II Diamond Jubilee
Titanic: 100 Years On

Danbury Mint commissioned me to write the content for 100 cards in their collectables range.  Although I was re-writing history (of sorts), I needed to find fresh and compelling ways to present them in the copy.

Here is what some of them looked like:

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Magazine Articles

Magazine writingissuu

Holi: Celebrating The Festival Of Colours (pages 8 – 11)

I was hired by A-Desiflava, one of issuu’s publishers.  This Hong Kong based magazine aims to keep Indian culture alive in communities.  They commissioned me to write their cover story –  an exciting, informative and educational article about Holi.

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Whitepapers

Whitepaper writing usually falls under ghostwriting services.  In most cases, I have signed an NDA which prevents me from sharing my client name and/or work with you.

I have listed whitepapers I have written for clients to give you an idea of my experience.

 

AFL is a central feature of teaching and learning.

The brief:  to disseminate extensive research results to produce an analytical piece, supported by expert knowledge.

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Challenges Of Using Lean Principles In Managing ERP Implementation

The brief:  re-write a whitepaper (3000+ words) to improve content flow, structure and accuracy of information.

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Cloud Trends In Marketing

Client:  Totem Marketing

The brief:  re-write a whitepaper (1300+ words) to improve content flow, structure and presentation.

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The Importance Of Plain English In Government Communications

The brief:  to write a piece (5000 words) underpinned by research for publication on LinkedIn.

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Social Engineering

The brief:  to conduct extensive research, and produce a structured whitepaper (2600+ words).

Link to work:  Social Engineering Whitepaper

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The Importance Of Social Media In Times Of Crisis

The brief:  to produce an informal styled piece that discusses the power of social media, how effective it is in crisis situations and the ‘freedom of speech’ argument.

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Review Writing

Review writing servicesLikeMe

BlackBerry Z10:  Can It Handle It?
Book Review:  Until The End Of Time by Danielle Steel
Book Review:  Sleep Solutions – Quiet Nights For You And Your Child by Rachel Waddilove
Feel The Love With Adaptxt Valentines Theme
iStroll Kid – iPad Case for Baby Strollers
Access Files And Media Straight From Your Computer With Tonido
Yikes! Phone And Tablet Rescue
No More Will iPhones All Look The Same, With Case Monkey
What Do Star Trek And Pizza Have In Common
Gibi, A Pet Location Service
Have Nulu Really Transformed Language-Learning

LikeMe publishes reviews on a range of products.  They hired me on a short-term contract to write reviews in-line with their content guidelines.  Unfortunately, their website has been hacked which prevents me from being able to provide links to work.

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Educational Content

I have written a number of educational material for companies.  As this is a ghostwriting service, I am unable to share all links to the work.  Below is a list of some my work so you can see what sort of educational content I have produced.

 

Academic writer UKTES Resources

Downloaded over 3000 times – GCSE ICT Animal Shelter Controlled Assessment Guides:
Activity 1 
Activity 2
Activity 3

 

HTML & CSS Scheme of Work (downloaded over 30,000 times)
GCSE Business Studies Literacy Map (downloaded over 500 times)
Python Programming Scheme of Work (downloaded over 4000 times)
GCSE ICT Revision Lessons (downloaded over 30,000 times)
Computing Scheme of Work:  The Imitation Game (purchased 9 times)
Microsoft Excel Scheme of Work (Purchased over 10 times)

Having been a secondary school teacher between 2011 and 2017, I contributed to the TES community.  You can see my profile which gives you access to the resources I share and sell.

My resources have been downloaded and purchased by almost 80,000 teachers worldwide.

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Making Skincare Products

My client commissioned me to write two teaching modules for their online course.  The modules were:

  • Making Your Own Soap
  • Successfully Marketing Your Brand

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IT Skills For Adults

My client commissioned me to write the workbooks for this Ofqual approved course.  Each workbook was structured with learning content and activities.

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Use Your Head

My client Dawn, a motivational speaker for schools, hired me to write the copy for her new brochure called ‘Use Your Head’.  It was aimed at teenagers with anger management problems.

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