Stop doing one thing and do it all.
Stop doing one thing and do it all.
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So, you want to start a WordPress blog? Great! I’ll show you how.
Blogs are great for businesses, entrepreneurs and people who love writing. If you are using it as a marketing tool to generate leads, blogging is a sure-fire way to:
My blog also helps me get freelance writing jobs. It is an easy way for me to showcase my skills to clients.
The short answer: because it is easy.
The longer answer: because you can easily integrate it with your website or, set up a website on WordPress.com.
The even longer answer: because with inbuilt themes and SEO plug-ins, you have control over the design, can optimise your digital content for search engines and have your own domain names. Just to name some benefits.
Let’s get started.
3. Complete the details following the instructions below:
What would you like to name your site? This will be displayed as the site title but you can change it later.
What will your site be about? This will influence the sorts of themes you will see as a priority. Again, this will not limit your options so don’t worry if you think you might change your mind later.
What’s the primary goal you have for your site? Like the previous question, this helps WordPress personalise your experience but is no way limiting.
How comfortable are you with creating a website? Choose your level.
4. Click ‘Continue’.
5. Enter some keywords to help WordPress give you ideas of domain names.
A domain name is your website’s address. For instance, mine is freelancewritingteam.com.
You will see a list of free and paid options.
Free domain names – you can select one of these to get started. But this will not serve well for SEO purposes (if you want your online content to show up in Google search results).
Paid plans – select the plan that is right for you. I started with a Personal so that I could have a custom domain name. Now I have a Business plan to have access to:
6. Choose your domain name and click ‘Select’. This takes you to the plans page. You can either select a plan or ‘Start with free’ (circled).
7. Complete the details to create your account and click ‘Continue’.
8. Click ‘Continue’.
Congratulations – you have set up your WordPress blog!
Now you can start blogging. The great thing is that you can add as many blogs as you like under the same account by simply setting up a new ‘site’.
To set up your user profile, complete your details in the ‘My Profile’ section.
There are a number of ways to customise the design WordPress blog.
Themes are in-built design templates. You can customise certain elements if you are on a free or Personal Plan. For full control, you must have a Business plan.
Here you have access to free and paid themes. You can choose to have a live demo before activating on your site.
Each theme has further customisation options. These can vary from theme to theme.
Installing plug-ins (only available on the Business plan) are a great way to have further control over your website’s design.
Some that I use are:
I hope this has enabled you to get started with blogging. WordPress.com is a powerful tool that provides much more than a blogging platform. This has been a quick run through but for a more detailed guide take a look at these 5 steps to set up a blog:
When running your own business, one of the decisions you need to make is where you will work. Many prefer working from home, whilst other prefer to rent office space. Either way, your business needs should drive your decision. Here are some of the things you should consider whilst making your decision.
Working from the comfort of your own home can offer flexibility which renting office space may not offer in such abundance but, in order to be productive, it is important that you have enough and, the right amount, of space to work in. Things like background noise or even the environment at home may be distracting in which case renting an office space may be more suitable for you.
In addition to the space you need to work in, you may also need storage space in which case considering renting this may be more effective than trying to find space at home and/or spreading resources over multiple locations.
If you work as part of a team or manage a team, you should decide whether it is most effective for you to do this remotely or face to face – or even a combination of both. If you think that face to face arrangements may be needed then working from home as opposed to renting work space may not service these needs in which case you should consider renting office space, even if you do not utilise it on a full-time basis.
Does your business require formal meetings? You can of course rent meeting rooms on an ad-hoc basis if meetings are few and far between, which works well if you are working from home. But if this is a more frequent requirement and /or you want to offer clients a branded environment, renting meeting rooms on a longer term basis may be an option to consider.
Do you have all you need?
Things like internet and telephone access are usually essentials for any business and although this may not be a problem when working from home, it may become one if say, you have to provide this for your staff. In such cases, renting an office space may be a better option for you.
Although working from home is a luxury that many people enjoy, it can be hard keeping work life completely separate from home life. Some people are disciplined enough to do this well. If however this is a struggle for you, renting office space is a good solution for this – it is nice to end the work day and go home to an environment which is not associated with work.
If renting office space, meeting rooms or storage facilities is something you feel would be useful for your business Send Business Center is one to take a look at. They offer reasonable prices and flexible options which makes finding a solution that specifically meets your business needs easy and cost-effective.